Sport Business B.B.A. Degree

The BBA in Sport Business prepares the student to enter the industry at a variety of levels including community, scholastic, collegiate and professional positions. Opportunities in the Sport Business profession range from marketing, finance and management to sponsorship, public relations or communications. The core business courses provide the basis for students to progress to a collection of Sport Business courses that emphasis the diverse nature of the industry along with requirements to approach the decision-making process using a quantitative approach.

Major Requirements

 

University Core

Core
University Core Requirements

37

Davis College of Business & Technology Core Curriculum

 
Davis College of Business & Technology
Core Curriculum Requirements

54

In addition, they must take the following courses:

SPO 300Introduction of the Business of Sport

3

SPO 320Sport Facililty and Event Management

3

SPO 450Sport Law and Compliance

3

SPO 460Sport Business Strategy

3

XX xxx
Two (2) additional business elective courses chosen from: SPO 303, SPO 490, MKG 333, MKG 336, MGT 360, or courses approved by faculty advisor

6

Total Credit Hours:18

General Electives

General Electives
Requirement

11

4 Year Plan

This guide is for planning purposes in consultation with your advisor. For official program requirements, please refer to the academic catalog and your degree audit. To complete the program in 4 years, students will need to enroll in an average of 15 credits (5 classes) per semester.

 

Degree requirements are made up of core requirements (C), major requirements (M), and elective courses (E).

 

First Year

Semester 1

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

MATH 112

Modern Applications of Math

(PRE: MATH 104.)C minimum

3

M/C

 

JU 189 (or JU 169 Honors)

First-Year Seminar

 

3

E

 

SPO 300

Into to Business of Sport

 

3

M

 

Core

 

 

3

C

 

Core

 

 

3

C

 

 

 

 

First Year

Semester 2

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

ECON 201

Principles of Macroeconomics

C minimum

3

M/C

 

PHIL 212

Ethics

 

3

M/C

 

Core

 

 

3

C

 

Core

 

 

3

C

 

Core

 

 

3

C

 

 

 

Second Year

Semester 3

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

ACCT 201

Principles of Accounting I

C minimum

3

M

 

ECON 202

Principles of Microeconomics

C minimum

3

M

 

SPO 320

Facility and Event Management

(PRE: SPO 300)

3

M

F

MKG 301

Principles of Marketing

 

3

M

 

DSIM 203RI

Applied Business /Economic Analysis

C minimum

3

M/C

 

 

 

Second Year

Semester 4

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

MGT 321

Legal, Ethical Environment of Business

(PRE: ENGL 103) C minimum

3

M

 

DSIM 201

Business Statistics

C minimum

3

M

 

ACCT 202

Principles of Accounting II

(PRE: ACCT 201, MATH 112 or 140) C minimum

3

M

 

SPO xxx

Sport Business Elective

See list below

3

M

 

Core/ Elective

 

 

3

C / E

 

 

 

Third Year

Semester 5

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

MGT 320

Leadership

 

3

M

 

DSIM 305

Quantitative Business Methods

(PRE: DSIM 201 or consent of instructor)

3

M

 

SPO 370

Sport Promotion and Technology

PRE: SPO 300, MKG 301, DSIM 203RI.

3

M

F

Core/Elective

 

 

3

C/E

 

Core/ Elective

 

 

3

C / E

 

 

 

Third Year

Semester 6

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

SPO 301

Sport Finance and Economics

(PRE: SPO 300, ECON 201 and ACCT 201)

3

M

Sp

MGT 308WS

Business Communication

(PRE: ENGL 103) C minimum

3

M

 

INB 303

Competing in Global Environment

Satisfies DEI requirement

3

M

 

Core/ Elective

 

 

3

C / E

 

Core/ Elective

 

 

3

C / E

 

 

 

Fourth Year

Semester 7

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

SPO xxx

Sport Business Elective

See list below

3

M

 

DSIM 350

Project/Operations Management

(PRE: MATH 112 or 140)

3

M

 

MGT 310

Organizational Behavior

Satisfies DEI requirement

3

M

 

Core/ Elective

 

 

3

C / E

 

Core/ Elective

 

 

3

C / E

 

 

Fourth Year

Semester 8

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

SPO 450

Sport Law and Compliance

(PRE: SPO 300 & MGT 321)

3

M

Sp

SPO 460

Sport Business Strategy Capstone

(PRE: SPO 320, SP0 370 & senior status)

3

M

Sp

MGT 432

Bus Strategies/Venture Development

(PRE: FIN 301 or SPO 301 & senior status)

3

M

 

Core/ Elective

 

 

3

C / E

 

Core/ Elective

 

 

3

C / E

 

 

 

Two additional courses from:

Prefix/Number

Course Title

Prerequisites/Comments

Crs

Area

Sem

SPO 303

International Aspects of Sport

(PRE: SPO 300 & ECON 201)

(3)

M

Var

SPO 490

Internship in Sport Business

Jr or Sr status or departmental approval

(0-6)

M

 

MKG 333

Sales / Customer Relations

MKG 301

(3)

M

 

MKG 336

Buyer Behavior

MKG 301

(3)

M

 

MGT 360

The Management of Human Resources

 

(3)

M

 

XXX

Course approved by faculty advisor

 

(3)

M

 

 

SPO 301 replaces FIN 301 in the BBA Core

SPO 370 replaces DSIM 370 in the BBA Core

 

Core Courses (37 credits)

Area

Course(s)

Planned

Economics

ECON 201 (satisfied by major)

x

English

ENGL 103 (depending on placement, student may need ENGL 101 first). 'C-' or better required.

3

 

NOTE: All students enrolled in ENGL 103 must pass an Exit Exam at the end of the term. Students not passing this exit exam are required to enroll in ENGL 214WI prior to reaching 60 hours. It is not necessary to pass this exam in order to pass ENGL 103. ENGL 214WI counts as an elective course.

 

 

 

 

 

English (Lit)

ENGL 189, 202, 203, 204, or 206

3

Fine Arts

Three hours in ART, ARH, DANC, MART, MUS, or THEA

3

Global Studies

One 102-level (or above) foreign language course or equivalent, or any International Studies (IS) course at the 300-level

3

Requirement

History

One three-credit HIST course at the 100- or 200-level

3

Humanities

One three-credit HUM course at 300 level or above

3

Lab Science

100 or 200-level lab science, at least 4 credits, in BIOL, CHEM, ENV, MSC, or PHYS

4

Mathematics

MATH 112 (satisfied by major)

x

Philosophy

PHIL 212 (satisfied by major)

x

Social Science

GEOG 189 or 200; POL 189, 205 or 208; PSYC 189 or 201; SOC 189 or 203

3

Technology

DSIM 203RI (satisfied by major; also satisfies Experiential Learning requirement)

x

 

General Requirements for All bachelor's degrees •A minimum of 120 credit hours earned with a minimum of 30 credit hours completed at JU. •A minimum of a "C" (2.0) average for all work taken at JU. •A student must satisfy all requirements of the University Core Curriculum in addition to all major and degree requirements. •A student is responsible for meeting the specific graduation requirements of the selected major and degree. A student who pursues more than one major must meet all degree requirements for each major. •A student must have at least a "C" (2.0) average in the major. •At least 12 credit hours in the major in courses numbered 300 or above must be completed at JU. •A minimum of forty-two credit hours must be in courses numbered 300 or above. •At least one each of an upper level Writing-Intensive and Speech-Intensive course (designated with a “WI” or “SI” in the course number; may be satisfied by courses already required for major). •At least 3 credit hours in Experiential Learning (defined as Undergraduate Research, Research Intensive with “RI” designation, Internship, Study Abroad, or Service Learning; may be satisfied by courses already required for major).  *At least one Diversity, Equity, Inclusion (DEI) course (may be satisfied by courses already required for major). NOTE: This four-year plan is meant to be a guide. For full degree requirements, please consult the academic catalog.

Total Credit Hours: 120

Sport Business majors take SPO 301 OR FIN 301 and can take SPO 370 OR DSIM 370.  Students cannot receive credit for both SPO 301 and FIN 301.  Students cannot receive credit for both SPO 370 and DSIM 370.